I am an expert at leading product and marketing teams at SaaS B2B technology companies. My passion is creating simple narratives and customer journeys out of complex technology.

I drive ‘go to market’ strategy, content strategy, and demand generation, starting my unique ‘design partner’ methodology, which brings a structured approach to working with customers and partners from ‘day one’ - ensuring you ‘do it right the first time.’

I am master of all forms of marketing content – conventional and digital. An award-winning writer, I have been published in leading press outlets, including more than 100 articles in Fast Company.

My academic pursuits focus on conquering information overload in diverse professional settings.